A smartphone displaying the Google Ads logo

Paid Media + Advertising

Google Is Moving Local Services Ads Into Google Ads

From August 2026 Google is moving Local Services Ads into Google Ads as Performance Max pay-per-lead campaigns, and the standalone LSA dashboard, lead inbox and reporting are being retired. For most home services businesses daily lead generation stays largely the same. The change worth preparing for is the potential loss of historical performance data. Title: […]

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Five Site Hub team members holding a Pinnacle Award at the AMA Rochester ceremony

Agency News

Site Hub Wins 6 AMA Rochester Pinnacle Awards in 2026

Site Hub won six Pinnacle Awards at the 2026 AMA Rochester ceremony in June. The awards are judged by AMA chapters outside Rochester, so results reflect strategy, execution and measurable outcomes rather than who knows who locally. Here is each award and the work that earned it. Each year, the American Marketing Association of Rochester […]

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Illustration of search engine optimization concepts improving a site's search visibility

SEO

Accounting Firm SEO: From Unranked to Page One in Six Months 

MMB+CO had strong brand recognition and almost no organic reach. Nearly every non-brand service term ranked at position 100 or lower, so buyers searching for business valuation or tax advice never saw the firm. Six months of foundation work and service content moved those terms onto page one. When MMB+CO approached Site Hub, it faced […]

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Time,To,Update,Sticky,Note,Pasted,On,The,Laptop | Why Update WordPress | | Site Hub

Websites + Conversion

Why Should You Update WordPress: The Importance of Regularly Updating Your WordPress, Plugins, and Themes

Maintaining your WordPress website isn’t just about creating great content; it’s also about ensuring that your site is operating at its optimal performance. A crucial part of this involves regularly updating your WordPress core, plugins, and themes. But why should you update WordPress? In this article, we’ll delve into the benefits of keeping your WordPress […]

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Abstract,Cartoon,Style,Popcorn,Bucket,3d,Rendering | Post-Pandemic Digital Marketing | | Site Hub

Marketing Strategy

How to Keep Your Audience in a Post-Pandemic Digital World

The jury is out. Digital marketing post-pandemic should be a multi-channel, multi-faceted endeavor. Marketing in today’s digital landscape looks vastly different than it did 2½ years ago. The old promise of Digital Advertising was that you could reach exactly who you needed, when you needed to, as often as you wanted. But now, getting your […]

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