Why It’s Time to Say Goodbye to Joomla 3 and Hello to WordPress
Introduction As Joomla 3 approaches its end of life (EOL), it’s essential to consider more secure and up-to-date alternatives for your content management system (CMS). WordPress is a reliable and feature-rich option, offering numerous benefits over Joomla 3 and even Joomla 4. In this article, we’ll explore the advantages of upgrading to WordPress before Joomla […]
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WordPress vs. Squarespace: The Ultimate Battle of the Web-Wizards
Introduction: Step right up, folks, and behold the most epic showdown in the world of website building: WordPress vs. Squarespace! These two giants of the web-building arena are battling it out for the title of “Website Champion.” But which platform will reign supreme? In this wild and wacky blog post, we’ll explore the strengths and […]
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How to Keep Your Audience in a Post-Pandemic Digital World
The jury is out. Digital marketing post-pandemic should be a multi-channel, multi-faceted endeavor. Marketing in today’s digital landscape looks vastly different than it did 2½ years ago. The old promise of Digital Advertising was that you could reach exactly who you needed, when you needed to, as often as you wanted. But now, getting your […]
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How to Budget Ad Spend for Facebook, Instagram and Other Digital Ads
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Is Content Done Being King? What is Content Marketing?
It has been at least 10 years that I have repeatedly heard, and said, “Content is King,” when it comes to marketing your business online. Now, of course, this isn’t 100% accurate, because crappy content is still just crappy content. Maybe we can get some leverage going here with this one: “Great Content is King.” […]
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3 Proven Marketing Strategies for Businesses and a couple that just missed the list
Another day another can’t miss, must-have marketing strategy, right? I have been working in digital marketing for most of my life. I have certifications of proficiency, excellence, achievements, and more. I am what many would refer to as a well-qualified digital marketing expert, and I work for an award-winning online marketing agency, so who better […]
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The Year That Was 2021 at Site Hub
It is almost impossible to believe, but here we are about to put a wrap on 2021, and it’s as good a time as any to recap the last 12 months or so and to bring you up to speed. Want to Thrive? Gotta Grow One of the goals for Site Hub this year was […]
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Facebook is Doing What, Now?
Never one to miss too many news cycles, Facebook’s founder Mark Zuckerberg echoed a statement made by the parent company, Meta this week. At issue is Facebook’s $10B planned investment for this coming year into what has been dubbed the “Metaverse.” What is this Metaverse, you ask? That is a great question, though not terribly […]
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Snackable Content as a Tool to Level the Playing Field
Highlights: Conclusions: Brand awareness and identification have become more and more important over the past 10 years (give or take). Although the statistics don’t exactly support their assertions, most people will tell you that they shop locally, and strive to support small businesses. Despite best efforts and intentions, Walmart, Amazon, and similar businesses are reporting […]
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Do I Need to Add Podcasting to my Digital Portfolio?
As if running a business wasn’t hard enough, right? You already navigate the alphabet soup waters of online marketing, I know: SEO, PPC, CPA, CTR, etc. It seems as if every 6 weeks there is another way to market your business online, and it does get confusing. Well, I have some good and bad news […]
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