What Is Parallel Tracking?
Parallel tracking is the latest shift in digital marketing. It is a way to streamline your advertising so that you can: Keep better track of your ad stats Get more clicks And improve your ROI. Increase Your ROI with Parallel Tracking These days, we all use multiple devices to get online. Between tablets, smartphones, […]
Read this postPodcast: Business Voice Interviews Sean McKay
Sarah Lentini of The Greece Chamber of Commerce interviews Site Hub President, Sean McKay. They discuss Awareness, Reputation, and Conversion as well as GeoFencing and more!
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Google’s New Safety Requirements: What You Need to Do
Big Problem: Changes in security protocols could mean your website is flagged by Google as “unsafe.” Easy Solution: Have Site Hub update your security certificate. As part of their efforts to make the web safer for their users, Google has tried to encourage websites to get digital certificates. These digital certificates, also known as […]
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What is Geo-Fencing?
Think of a geofence as a virtual border. It extends for a specific area around a location as chosen by whoever sets it up. Using GPS or cell carrier towers, devices that enter or exit this virtual border engage the action of the fence.
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GDPR Implementation Checklist 2018 – US Websites
General Data Protection Regulation (GDPR) Even though it is a European Union law, it will affect anyone who deals with organizations or individuals from the EU. Specifically, the regulation changes how European citizens’ personal information is collected and processed. The main point of the regulations is that consumer consent to share their data is “freely […]
Read this postProduct Release: Customer Voice
Online reviews are critical to the success of a local business. In fact, nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. You probably already know that it’s important to capture customers’ feedback, but how? Enter, Customer Voice. With this new product, you have the […]
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Real Estate Brokers Matter
We Still Need Real Estate Brokers—And Here’s Why The real estate business has always been about personal service. The reason is simple: buying a home is one of the most personal decisions we make in our whole lives. Your home is reflection of you. It contains all of your hopes and dreams for yourself […]
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Digital Isn’t Just For Young People
Tech & Baby Boomers Going digital is not just for young people. One of the biggest misunderstandings about doing business online is that it’s only important to younger customers. It’s true that millennials expect online services, but so do other generations. In fact, research shows that most people, from all age groups, begin their […]
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Win Clicks and Influence People
In the digital age, clicks can make the difference between a successful business and failure. The fundamental cornerstones of success are the same as they have always been: excellent customer service, a knowledgeable staff, return business, and positive word-of-mouth. But today, there is a new factor that drives commerce—digital services. Website traffic isn’t all that […]
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7 Amazing Fundraising Tools You NEED Today!
2021 Non-Profit Fundraising Tools As the dust settles and we begin to further understand the new tax laws in effect for 2020, it is important to adapt your NPO’s Fundraising Strategies for 2021. To combat this, we think it is important to find new ways to Break Through The Noise and reach your donor base. […]
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