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Blog

Marketing writing from the Site Hub team in Rochester, NY. Pick a topic below or scroll the full archive.

132 posts

Browse by topic
  • All
  • Websites + Conversion 24
  • Content + Social 24
  • Paid Media + Advertising 21
  • SEO 14
  • AI Visibility 10
  • Leads + CRM 7
  • Marketing Strategy 15
  • Agency News 17
Abstract,Style,Background,With,Design,Elements.,Flying,Objects,Background,Concept. | Psychology of Shapes in Logos | | S

Websites + ConversionApr 18, 2023

Why It’s Time to Say Goodbye to Joomla 3 and Hello to WordPress

Introduction As Joomla 3 approaches its end of life (EOL), it’s essential to consider more secure and up-to-date alternatives for your content management system (CMS). WordPress is a reliable and…

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Screen Shot 2020-12-03 at 11.26.17 AM | web development | | Site Hub

Websites + ConversionMar 15, 2023

WordPress vs. Squarespace: The Ultimate Battle of the Web-Wizards

Introduction: Step right up, folks, and behold the most epic showdown in the world of website building: WordPress vs. Squarespace! These two giants of the web-building arena are battling it…

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Money,For,Ideas,Or,Sell,Idea,Or,Investing,Or,Crowd | Cost to Build a Website in 2023 | | Site Hub

Websites + ConversionFeb 28, 2023

How Much Does it Cost To Build A Website?

A first impression of a website is made within 50 milliseconds. To put that into perspective, 1ms is one-thousandth of a second; so 50ms is fifty-thousandths of a second. That…

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Site Hub Logo | Site Hub success story | | Site Hub

Agency NewsJan 23, 2023

Reciprocity and Success at Site Hub: 2022 In Review

Every single one of us at Site Hub is committed to learning and honing our skills, shaping them to align with the needs of our clients. 2022 was a year…

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Abstract,Cartoon,Style,Popcorn,Bucket,3d,Rendering | Post-Pandemic Digital Marketing | | Site Hub

Marketing StrategyNov 9, 2022

How to Keep Your Audience in a Post-Pandemic Digital World

The jury is out. Digital marketing post-pandemic should be a multi-channel, multi-faceted endeavor. Marketing in today’s digital landscape looks vastly different than it did 2½ years ago. The old promise…

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White,Clipboard,With,Checklist,On,Pink,Background.,3d,Render,Illustration. | Copywriting Tips for Businesses | | Site Hu

Content + SocialJul 7, 2022

Content Writing 101: Where to Start When Writing Online

Since human hands could hold a brush, we’ve been scribbling thoughts out of our heads and into the greater literary canon. But over the thousands of years, our technique has…

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shutterstock_1289653405 | Marketing Strategies for Businesses | | Site Hub

Paid Media + AdvertisingMay 31, 2022

What Are the Top 4 Marketing Strategies in 2022?

4 Types of Marketing Strategies That Actually Work for Businesses Should you pay for Facebook ads? Should you hand out pamphlets? Should you rent a vendor booth at the local…

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Abstract,Style,Background,With,Design,Elements.,Flying,Objects,Background,Concept. | Psychology of Shapes in Logos | | S

Paid Media + AdvertisingMay 2, 2022

Shape Theory in Advertising: The Hidden Language of Branding

When we express ourselves, we often rely on the things we learned in kindergarten. We invoke colors when we say I feel as serene as a blue sky or I…

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adbudget | | | Site Hub

Paid Media + AdvertisingApr 22, 2022

How to Budget Ad Spend for Facebook, Instagram and Other Digital Ads

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Retro,Microphone,And,Headphones,On,Table,Against,Blue,Wall | Podcast Marketing for Brands | | Site Hub

Content + SocialMar 29, 2022

Best Practices for Podcast Marketing: Authenticity and the Human Voice

There is a lesser-known 1994 Alec Baldwin movie called The Shadow. The noir aesthetic, the flirtations with mysticism and magic, and the special effects intrigued me as a little kid…

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Site Hub
Marketing you can prove. We build the measurement infrastructure that makes marketing provable, then we run the campaigns the data supports. Rochester, NY, working with businesses nationwide. No agency theater.

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    Rochester, NY 14604
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Recent Posts

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