Shape Theory in Advertising: The Hidden Language of Branding
When we express ourselves, we often rely on the things we learned in kindergarten. We invoke colors when we say I feel as serene as a blue sky or I…
Read this post
Is Content Done Being King? What is Content Marketing?
Content is not king. Great content is, because bad content is still just bad content. Content marketing means creating material, videos, blogs and social posts, that does not explicitly promote…
Read this post
Site Hub: AVA Digital Award Winner
We are honored to announce that Site Hub is the recipient of 3 AVA Digital Awards for 2022. At Site Hub, our SMARTsites are our bread and butter. We are…
Read this post
Ten Years In: From humble attic beginnings to full-fledged digital marketing company; Reflecting on Site Hub’s upward trajectory of growth
How it Started Cold calls out of a drafty attic. One simple goal of making one new appointment each day. At first, it was a way to stay busy; a…
Read this post
3 Proven Marketing Strategies for Businesses and a couple that just missed the list
Another day another can’t miss, must-have marketing strategy, right? I have been working in digital marketing for most of my life. I have certifications of proficiency, excellence, achievements, and more.…
Read this post
The Year That Was 2021 at Site Hub
A recap of Site Hub’s 2021: growing the team without much regard for physical location, the awards the work earned, and the move into government contracting. Written at the close…
Read this post
Do I Need to Add Podcasting to my Digital Portfolio?
Podcasting is not new, it just became popular again. This walks through what a podcast actually is, what running one takes, and how to work out whether it earns a…
Read this post
A Near Complete Guide to Marketing During the COVID-19 Era
The coronavirus outbreak has already infected over 2 million people across the globe. It has reshaped our lifestyle and completely changed the way we used to work, travel, learn, and…
Read this post4 Things to Know About Digital Marketing in 2017
Essential Digital Marketing Insights for 2025 Digital marketing evolves rapidly. In 2017 it was enough to understand SEO and content, but by 2025 marketers need a much broader skill set.…
Read this post