Content Marketing + Copywriting

Content built to earn AI visibility, not to fill a calendar.

Strategy, writing and editing used to live on three separate pages here. They are one practice, done by one team, and priced one honest way. There is no standalone content package and no hourly rate. Content is how you earn a place in AI answers and organic search, so it is priced inside that work rather than bolted on beside it.

Included from $2,500/mo
Written and edited by people
No hourly billing, ever

What content marketing means here

Content marketing is the strategy, writing and editing behind everything you publish: blog posts, web pages, sales and brand messaging, case studies, and the content assets that get quoted inside AI answers. We treat those three disciplines as one job, because a strategy nobody writes well is wasted, and writing nobody edits rarely holds up.

One team plans it, writes it and polishes it. Copywriting and editing are not a separate engagement with a separate invoice. They are the same work, and this page is where the words get made.

Where to go next

Where the writing ends up

We handle strategy, writing and editing. Here is what happens to a piece once it is written:

SEO & Local Search → Getting that content to rank in Google, plus technical SEO and the local pack
AI Visibility (AEO/GEO) → Earning citation inside AI answers, and where content assets are priced
Organic Social → Posting to the platforms, running the calendar, handling the community

The four pillars

All four run on every engagement. Strategy without writing is a spreadsheet, and writing without editing is a draft.

Plan

Strategy tied to real search terms

We plan around what your audience actually searches for and what AI engines actually cite, not a calendar built on guesses. Topics, formats and cadence come from research, not from whatever is easy to produce that week.

Edit

Editing that catches things

Line edits, structural rewrites, voice consistency and proofreading that catches what spellcheck misses. Send a sample of what you already have, including AI drafts or old site copy, and we will tell you honestly what level of editing it needs.

Ship

Assets built to be cited, not just read

The blogs and pages we produce are structured with the headings, clarity and internal links that readers, search engines and AI engines all need. Two, four or six of them land every month depending on your tier.

The process

How content gets planned, written and edited

01

Research before a blank page

What your audience is searching for, what competitors have already covered, and where the gap sits between what people want to know and what your business is positioned to say.

02

Match your voice first

We read your homepage, your blog and your emails and mirror the tone, vocabulary and sentence structure we find there before a word gets written for you.

03

Write it, then edit it

Blog post, web page, sales page or brand messaging, a person writes it. Then we tighten language, cut filler, fix structure and check voice consistency before it ships.

04

Hand it to the page that distributes it

Ranking it is SEO's job. Getting it cited inside an AI answer is AI visibility's job. Posting it is organic social's job.

We will read your existing content before quoting anything. Light proofreading and a substantive rewrite are very different jobs, and the only honest way to tell which one you need is to read a sample. AI drafts are a common starting point and rarely a finished product. We will say which yours is before anyone touches a word.

What you get

What we produce, and what each piece actually changes for you.

A content strategy tied to real search and citation terms

Topics chosen because they have somewhere to go, not because they were easy to write this week.

Blogs, web pages, sales copy and brand messaging written by people

Content that sounds like your business said it, because your own published work sets the voice.

Editing and proofreading on content you already have, AI drafts included

Old pages nobody has touched in years get the same treatment as anything we write from scratch.

Two, four or six content assets a month depending on your tier

A known output every month instead of a vague promise to publish more.

Internal linking, headings and structure built into every piece

Each asset is readable by a person and parseable by the systems reading alongside them.

One team on strategy, writing and editing instead of three vendors

A content library that compounds, with no separate content invoice to reconcile.

Pricing

How content is priced

See the full rate card →

There is no standalone content SKU, no per-word rate and no per-article rate. Content is produced inside an AI Visibility retainer, and the tier you sit on sets how many assets land each month. Strategy, writing and editing are all inside that single price.

What the content side includes
  • Two content assets a month, researched, written and edited
  • Topic and search term research feeding the editorial plan
  • Voice matching against your existing published work
  • Headings, structure and internal linking built into every piece
What the content side includes
  • Everything in Foundation
  • Four content assets a month instead of two
  • Wider format mix: web pages and sales copy alongside editorial
What the content side includes
  • Everything in Standard
  • Six or more content assets a month
  • Original research and survey work the writing can be built on
How this works
  • We read a sample and say whether it needs proofreading or a rewrite
  • The work is scoped inside the same monthly retainer, not billed on the side
  • No hourly rate and no per-word rate on any of it
Standalone content package

We do not sell one, and we will not invent a price for it just because you asked.

Does not exist
See the rate card at /pricing/

Why content has no price of its own

Content only pays off when something distributes it. Pricing it separately would mean selling you words with nowhere to go. Every price on this page is a full program that happens to include the writing.

Terms

Managed retainers are 12-month partnerships, with a six-month term available at a 15% premium. Save 5% with annual prepay. Fixed monthly, never hourly. Full numbers live on the rate card.

Quickest way in

Book 15 minutes

Would rather talk it through than write it out? Grab a slot below. No charge, no pitch deck, and you will get a straight answer on whether this is the right fit.

Calendar not loading? Open it in a new tab, or call (585) 300-4640.

No pitch deck involved

Get your content plan scoped

Tell us what you are publishing today, blogs, web pages, sales copy, whatever it is, and where you want AI engines and search results to find you instead. We will tell you which tier gets you there and how much content that actually includes.

(585) 300-4640 hello@yoursitehub.com
350 East Ave Suite 1, Rochester, NY 14604

Frequently asked questions

No. There is no standalone content package, no hourly rate and no per-article rate. Content is produced inside an AI Visibility retainer: two assets a month at Foundation, four at Standard, six or more at Authority. Strategy, writing and editing are all inside that single price. The full rate card is on our pricing page.

Nothing anymore, on this site. Content creation and copywriting used to live on separate pages describing the same underlying skill: writing with a strategic goal, then editing it until it holds up. We combined them because clients need both together, and splitting them into two invoices never made sense.

Both. We research topics and search terms, write the piece, and edit it before it ships, all as one process. If you only need editing on content you already have, say so. We will read a sample and tell you honestly what level of work it needs.

Yes. We read a sample first and tell you whether it needs light proofreading or a substantive rewrite. AI drafts are a common starting point and rarely a finished product on their own. We can take one and make it sound like an actual person wrote it, because one will have.

Content is a required ingredient, not the whole recipe. Structuring a site to rank, technical SEO, local pack visibility and Google Business Profile work belong to our SEO page. We write the piece. That page gets it found.

That is the specific goal behind every asset we write, and it is also where content gets priced. Our AI visibility page covers the entity data, schema and citation tracking that answer-shaped content plugs into. Writing alone does not earn a citation, and neither does technical work alone.

The writing can be, as part of your content assets. Posting it, building the calendar and running the platforms is a separate job handled on our organic social page, which covers accounts, scheduling and community.

The messaging framework, the tone and positioning that define how your brand talks, is scoped as part of a branding project. This page writes inside that voice once it exists, or helps define it in the writing itself if you have never documented one.

It follows your tier: two a month at Foundation ($2,500), four at Standard ($4,000), six or more at Authority ($6,500). Which one fits depends on how much ground you need to cover and how fast, and we walk through that before you commit to anything.

Content runs inside a managed retainer, which is a 12-month partnership, with a six-month term available at a 15% premium. There is no separate contract for content alone, because it is not sold as a standalone service.

What clients say

Verified Google reviews
★★★★★

"Sean and his team are great! We've been using his company for a couple of years now and could not be happier with their services."

Cookies and Cream
★★★★★

"Working with Sean and Nicole has been a game-changer for our business. Super professional and easy to work with."

Tamia
★★★★★

"They do amazing work and very easy to work with! Highly recommend."

Brittany Quataert
★★★★★

"I would highly recommend using Site Hub. They are absolutely amazing and literal masters of their craft."

Chris Bentley
No agency theater.

Let your content do more than fill a calendar.

Tell us what you are publishing today and where you want AI engines and search results to actually find you. We will show you what it takes to get there, with the tier and the monthly number on the table from the first call.

Get my content plan