Influencer Marketing
What is Influencer Marketing?
For best-practice fundamentals, see Sprout Social’s influencer marketing guide and Influencer Marketing Hub’s overview.
Strategy
Before we get to the point where we begin courting influencers, we must together decide what vibe and audience you want for your brand. From there, we can find the right influencer to approach.
Influencer Identification
Choosing the right influencer to represent your brand takes a combination of taste, cultural awareness, and intuition. We’ve perfected the craft. Let our experienced team take the wheel.
Outreach/Negotiation
Once we identify the influencers we want to represent you, we go in and begin negotiations. Let us take control and you’ll end up with the right talent at the right price.
Reporting
Find out exactly what impact your influencer marketing campaign is making. With regular reporting, we make it easy for you to stay on top of your digital advertising progress.
Further Reading
Whether you love them or hate them, it’s clear that we live in the Age of Influencers. Much like cultural icons from the past, social media influencers hold serious marketing power. Unlike traditional figures, however, they are accessible and ready to promote your brand, product, or service directly.
Micro-celebrities are modern public figures with strong influence in highly specific areas. There are countless influencers, each with a focused following. By identifying which of those followings overlap with your target audience, you gain the ability to attract new customers effectively. With the right match, their voice becomes your voice—and that has impact.
We use demographic and data analysis to match your brand with ideal influencers. Afterward, we reach out and negotiate terms to share your message. Since most influencers get several offers, a smart approach is crucial. That’s why we only choose those who boost your brand’s image and values.
Once your team of vetted influencers is ready, they push your campaign to an eager, relevant audience. This results in meaningful visibility and real leads.
Process:- Identify Target Demographics
- Cross-Reference Social Media Follows
- Research Suitable Influencers
- Determine Budget and Scope of Campaign
- Reach Out to Influencers
- Social Influencer Campaign
Goals
- Draw in New Clients
- Solidify Relationships within Target Demographic
- Maximize Clout
- Stretch Your Advertising Dollar
- Improve Visibility
Results
- Increased ROI
- Brand Awareness
- New Audience
- Bond with Customers
- Sales Boost
Blogs & Resources
-
- Posted by Sarah Celentano
-
- Posted by Sarah Celentano
Reviews & Testimonials
- Pinnacle Hill Chiropractic 9/22/20165.0 Our business has been working with Sean McKay and Site Hub for approximately 6 months. He has been helping us with our online presence on social media and general marketing as well! Sean is always able to work around our schedule for meetings and his creativity and enthusiasm is amazing to be around. The meetings we have are always so empowering and we leave feeling extremely accomplished! We have had a large influx of new business since starting with him and don't plan on stopping anytime soon!read moreread lessMatthew McDermott 4/19/20255.0 A great experience from start to finish. Our website was dated and had some challenging to fix flaws but SiteHub worked with us to create a phased approach that was affordable for us. The end result was a functional website that helped us convert shoppers to buyers at our retail store. I would definitely recommend them to any SMB that is thinking about how to improve their web presence (not to mention conversions).read moreread less
- Nelson Flores 7/10/20255.0 I recently worked with Sean at Vendemos, and I couldn’t be happier with the results! Their web design and SEO services transformed my online presence, making it more engaging and effective. The team’s expertise in digital advertising also helped boost my visibility significantly. Highly recommend Vendemos for anyone looking to elevate their business!read moreread less
- Frank Sapienza 9/23/20165.0 I have been working with Sean and Site Hub for about a year now. Sean and his team have done a great job in redesigning our website, managing our mobile presence and stream lining our job processing system. I would highly recommend Site Hub for any company looking to update or establish their branding and design.read moreread lessMichelle Malloy 11/18/20195.0 My company needed a new website and we put out an RFP and Site Hub applied. We hadn't heard of them before but Sean and Steve were awesome to work with! They made true on their promise to develop a new site for us with more gain than pain! Highly recommended.read moreread less

Got a project?
We’re a team of designers, developers, and marketers who are excited about making a smarter web.
LET’S TALK
